National Wildlife Alliance

Last modified by Justin Morgan on 2019/10/11 02:36

Collateral


  • logo
  • business card
  • letterhead
  • envelope
  • brochure(s)
  • website
  • posters
  • billboards
  • magazine ads
  • brand guidelines
  • canvas bags
  • t-shirts

Development


Social Media

Platforms

  • Facebook - Plenty of people to target and people will share cute animals
  • Twitter - Socially conscious audience plus cute animals
  • Instagram - People like visually interesting photos, especially those with cute animals

Banner Ads

I want to create these in lots of different sizes

Concepts

  • Photos of American wildlife. Wildlife begins far in background then animates so it zooms in on the animal(s). Use tagline "It's Wild Out There, Let's Keep It That Way".

Assets

  • Logo
  • Fonts
    • Primary
    • Secondary